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Featured Media & Press Coverage

Explore a selection of recent media coverage and press articles highlighting my work, expertise, and contributions in the fields of Cloud Computing, DevOps, Kubernetes, and more

Post-October 7: Remaining optimistic in the tech sector despite challenging times – opinion

For those of us in the global tech community, supporting Israel’s tech ecosystem is about fostering innovation that can address some of the world’s most pressing challenges.

The events of October 7 sent shock waves through the global Jewish community and prompted many to reassess their relationship with Israel, myself included. As one of Amazon’s first 100 employees and more recently a VP at VMware, I had built a successful career in Seattle & Silicon Valley. 

But as a Zionist Jew, with deep and profound connections to Israel, I felt obligated to act. The decision to leave my stable corporate position and join Upwind wasn’t easy. [Read More]


“The golden age of Jews in America is cracking”

He was among Amazon’s first 100 employees, and served in senior positions in US tech companies, but the October 7 attack prompted Joshua Burgin to switch to a young Israeli startup.

On October 7, life was upended for Joshua Burgin, a prominent figure in Silicon Valley and one of Amazon’s first 100 employees, whose most recent position was vice president at VMware. Burgin, who is also a Zionist Jew with a strong connection to the State of Israel, saw the horrors that took place here and realized that he could not stand idly by. So, he decided to leave the stable corporate environment and move to a small Israeli startup. “The tragic events shook me,” he tells Globes. “When I met with employees in Israeli high-tech, I told myself that if I left my current job, I would want to find a job that would also give expression to the Jewish, Zionist, and Israeli parts of my identity.” [Read More]


The Past and Future of Modern Backend Practices

From the birth of the internet, through SOA and virtualization, to microservices, modular monoliths and beyond with Joshua Burgin; tech industry veteran and one of Amazon’s first 100 employees

It’s fascinating how what is considered “modern” for backend practices keep evolving over time; back in the 2000s, virtualizing your servers was the cutting-edge thing to do; while around 2010 if you onboarded to the cloud, you were well ahead of the pack. If you had a continuous deployment system up and running around 2010, you were ahead of the pack: but today it’s considered strange if your team would not have this for things like web applications. 

To answer this big question, I turned to an industry leader – Joshua Burgin. [Read More]


For more than seven decades, the Pacific Northwest Region of ADL has offered services and resources to the states of Alaska, Idaho, Montana, Oregon, and Washington. The Pacific Northwest Office of ADL is committed to fighting against hate, advocating for civil rights, and ensuring equitable treatment for all members of our communities.

They offer community-based programs that foster inclusivity and respect within educational institutions. We educate law enforcement on the issues of hate crimes and white supremacist ideologies, champion policies related to civil rights, collaborate with various communities to create stronger connections and support individuals affected by antisemitism, prejudice, and discrimination. [Read More]


In a rapidly evolving world, the technology economy in Israel shines as a beacon of innovation and vibrancy. Our remarkable tech ecosystem has continually set new benchmarks, driven by a relentless pursuit of excellence and creativity.

Recently, I had the privilege of sitting down with Joshua Burgin, a seasoned expert in cloud computing and technology with a wealth of experience from his stints at Amazon, Zynga and VMware. He also shares a deep personal connection with Israel, having visited the country many times and serving as an advisor to several Israeli-based startups.

In an exclusive Q&A session, Joshua delves into the secrets behind Israel’s technological prowess and the driving forces behind its growth. [Read More]


In a world of macroeconomic uncertainty, it’s important to look at a variety of levers to set up success. We most often hear about technology companies like VMware pulling the “innovation lever” to help differentiate and create a lasting strategic advantage, but at VMware, we’re also looking to other organizational levers to provide an advantage. A great example is our culture of efficiency, a lever that can help companies save money, improve productivity, and stay competitive.

After last month’s annual VMware R&D Innovation Offsite (RADIO), we had a chance to sit down with Joshua Burgin (VMware’s VP of Product & Strategy for Product & Cloud Services) & Kit Colbert (VMware’s Chief Technology Officer) to ask them about the importance of having a culture of efficiency, and how technology companies can leverage Generative AI innovations to become more efficient and effective. Below is a transcript of that conversation, edited for length and clarity. [Read More]


Organizations must invest in skills to meet the pace of technological innovation, regardless of the market in which they operate.

About 20 years ago, during the “dot-com” era, technology impacted a relatively small portion of the enterprise, and very few would consider themselves tech companies. Today, every company needs to think and act like a software company to compete in our digital world.

As mainstream companies race to modernize their business and migrate to the cloud, keeping up with new technologies, training and upskilling workforces has become a business imperative. In fact, according to a Forrester report, 75% of IT and business executives say that their company’s ability to compete is directly related to their ability to release quality software quickly. But great software doesn’t magically appear — developers must build it.  [Read More]


The internet is getting old. Next year marks 35 years from dialing up to web-based computing.  We’re making incredible progress in connecting systems together – but we’re making things more complex too. Fortunately, we’re building better technology – and I’ve never been more excited about what’s coming.

The first web browser had been publicly available for less than five years by the time I joined Amazon. We were already trying to get to what would become distributed systems architecture.

Solutions Review’s Expert Insights Series is a collection of contributed articles written by industry experts in enterprise software categories. In this feature, VMWare‘s VP of Strategy Joshua Burgin offers commentary on computing trends and how your organization can stay on the cutting edge. [Read More]


Digital Realty launched Data Hub featuring AWS Outposts to remove data gravity barriers for enterprises by enabling them to rapidly deploy AWS infrastructure at centers of data exchange globally on PlatformDIGITAL®. AWS Outposts is a fully managed service that offers the same AWS infrastructure, AWS services, APIs and tools to the data center, colocation space, or on-premise facility for a consistent hybrid experience. The Data Hub for AWS Outposts solution provides critical infrastructure that enables enterprises to integrate public and private data sources and achieve data compliance and control.

How does data gravity improve the deployment of AWS workloads? Data gravity was not previously seen as a challenge. It just was a reality. With the proliferation of the Internet of Things, machine learning, AI and decentralized companies, data still has gravity, but now you have a challenge, since you have to operate in a global sense. As businesses are trying to scale themselves, they need to consider data gravity. [Read More]


Customer interest in AWS Outposts is a reflection of Amazon Web Services getting the fundamental value proposition right for the hybrid solution that launched last December, according to the general manager of the service.

“We’ve really had what I would say is essentially off-the-charts interest from 100 countries around the world and businesses from the public sector to healthcare to manufacturing to online gaming and betting,” said Joshua Burgin, who’s been general manager of AWS Outposts since June. “It’s been kind of impressive the breadth of people that have reached out to us thinking that there might be something to being able to deliver this consistent hybrid experience for the portion of their workloads that have to be in a specific state or a specific country, whether it’s for latency or regulatory reasons. Although it’s still very early days, and there’s lots for us still to learn, I definitely believe…this is one of the most exciting businesses in AWS.” [Read More]